Digital Marketing

The Most Popular Hashtags on Instagram

The value of trending hashtags on Instagram should never be underestimated. Trending Instagram hashtags have been an essential aspect of social media since they were first used on Twitter in 2007. They’re now widely utilized primarily on Instagram and Twitter to link users based on mutual interest and popular topics, allowing people to effortlessly stay on top of the social media environment.

Even though everything may be a hashtag, it’s critical to choose the which hashtags you want to reach the most audience possible. When it comes to sharing your content with others, the more popular a hashtag is, the more effective it will be.

It aids in the growth of your Instagram following and helps you expand your reach. Should you use popular hashtags on Instagram? In addition, we’ve compiled a list of hashtags, which includes the most popular hashtags as well as a few lists of the greatest hashtags from other industries.

Let’s begin with the most popular generic hashtags, which are used millions of times every day. Though they’re great for getting a lot of likes on your images, they’re not the ideal for reaching out to engaged potential buyers on your social media sites.

We’d suggest going over this list and pick out the hashtags that are most relevant to your company, then mix them up with more industry-specific hashtags.

#instagood
#beautiful
#love
#fashion
#photooftheday
#tbt
#happy
#cute
#followme
#like4like
#follow
#me
#picoftheday
#friends
#selfie
#summer
#instadaily
#art
#smile
#fun
#repost
#nature
#style
#food
#fitness
#amazing
#travel
#beauty
#sun
#nofilter
#bestoftheday
#beach
#photo
#instagram
#sky
#dog
#sunset
#swag
#pretty
#cat
#makeup
#photography
#cool
#baby
#motivation
#night
#yummy
#design
#work
#life

Phase 1: Log into your device’s Instagram account.

Phase 2: Type the keyword followed by the hash mark (#).

Phase 3: You can look for a hashtag that is very relevant to work.

Phase 4: The social media platform for Instagram will offer several search-related choices.

Phase 5: Users can select the maximum number of posts based on hashtags for a better concept.

Phase 6: To determine whether an Instagram post is relevant to the material or not, conduct a search for it using the relevant hashtags.

Now, let’s have a look at some of the most prominent industries’ top hashtags. These are far more likely to aid your social media success since they effectively connect you with people in your target market, hence increasing your reach and engagement.

Digital Marketing Hashtags

List Of Most Popular Hashtags On Instagram

Digital marketing is advertising that reaches out to potential customers using electronic devices and, in many cases, the internet. As it is known, social media is a great tool for digital marketers and business leaders. Many advertisers, digital marketers and professionals use hashtags with their important posts about their new products, services, systems, releases etc. So, here are the top 29 most popular digital marketing hashtags:

#digitalmarketing
#marketing
#socialmediamarketing
#socialmedia
#business
#seo
#branding
#marketingdigital
#onlinemarketing
#entrepreneur
#instagram
#advertising
#contentmarketing
#marketingstrategy
#digitalmarketingagency
#digital
#marketingtips
#smallbusiness
#webdesign
#graphicdesign
#design
#digitalmarketingtips
#website
#marketingagency
#startup
#motivation
#success
#ecommerce
#onlinebusiness
#ecommercebusiness

Technology Hashtags

Trending hashtags on Instagram

A hashtag is one of the best ways to accomplish when you have the latest gadget or want to show off your most brilliant tech concept. With the technology is in still growth and process, it is recommended to utilize some of these technology related hashtags. And also, technological news, updates, new releases are quite popular on Instagram as well. So, here are the top 20 most popular technology hashtags:

#technology
#science
#bigdata
#iphone
#ios
#android
#mobile
#video
#design
#innovation
#startups
#tech
#cloud
#gadget
#instatech
#electronic
#device
#techtrends
#technews
#engineering

Fitness Hashtags

see popular hashtags on Instagram

People enjoy posting images of themselves at the gym on social media. So much of social media is about showing your best self, and a healthy, fit lifestyle is a significant part of that. Fitness, gym life and healthy living is very popular and gets many attention from other people. If you have a business or brand focused on fitness and health, you can use these most used hashtags for healthy fit life.

Here are the top 20 most popular fitness hashtags on social media:

#gethealthy
#healthylife
#healthtalk
#eatclean
#fitfood
#nutrition
#fitquote
#fitnessmotivation
#fitspo
#getfit
#fitfam
#trainhard
#noexcuses
#fitnessaddict
#gymlife
#girlswholift
#workout
#fitlife
#gymlife
#sweat

Travel Hashtags

trending Instagram hashtags

If you’re a travel influencer or simply enjoy traveling, there are a number of popular Instagram hashtags that can help you get your post discovered. Travelling posts and images have always been getting a lot of attention from followers, and Instagram audience. It’s better to keep up with some of these hashtags trends. Have you been bitten by the travel bug? A quick scan of these hashtags will only excite the situation.

#TravelPhotography
#PicOfTheDay
#NaturePhotography
#TravelBlogger
#beautiful
#landscape
#adventure
#explore
#instatravel
#photo
#trip
#summer
#travelgram
#photography
#art
#travel
#wanderlust
#nature
#instagood
#PhotoOfTheDay

Fashion & Beauty Hashtags

most popular on Instagram hashtags

People enjoy flaunting their outfits or favorite fashion trends. They love to flaunt their best face on social media, and what better way to do so than with flawless makeup? Fashion trends keep changing and make new styles all the time. That’s why, fashion trends hashtags have been increasingly popular among Instagram platform.

Here are the top 20 most popular fashion and beauty hashtags:

#fashion
#fashionista
#fashionblogger
#ootd
#style
#stylish
#streetstyle
#streetwear
#fashioninspo
#trend
#styleoftheday
#stylegram
#mensfashion
#lookbook
#todayiwore
#beauty
#makeupaddict
#hair
#instafashion
#vintage

Reels Hashtags

Find The Most Popular Hashtags

If you’re going to make Reels on Instagram (which you should), keep track of the most popular hashtags for Reels on Instagram. Reels hashtags are quite popular these days on social media so it’s better to get ahead of this trend.

#ReelsInstagram
#VideoOfTheDay
#ReelsIndia
#ReelSteady
#disney
#ForYouPage
#InstagramReels
#bhfyp
#instareels
#reelsinsta
#fyp
#ReelsOfInstagram
#TikTokIndia
#HolaReels
#reels
#ReelsBrasil
#ReelsVideo
#instareel
#music

Food Hashtags

Food Hashtags On Instagram

How many times have you or others in your party snapped a picture of their food before eating it in a restaurant? What if you make something fantastic and are so proud of it that you want to share it with the rest of the world? These Instagram hashtags are perfect for food influencers and foodies!

#instafood
#FoodBlogger
#lunch
#PicOfTheDay
#instadaily
#FoodPhotography
#PhotoOfTheDay
#food
#healthy
#foodie
#FoodLover
#bhfyp
#instagood
#tasty
#delicious
#foodstagram
#homemade
#cooking
#FoodPorn
#love
#foodgasm
#foodies
#HealthyFood
#dinner
#yummy
#restaurant

Using hashtags is very important to get more Instagram likes. The most popular hashtags are, by definition, the most utilized hashtags. For instance, the hashtag #life has been used in 1.2 billion postings. If you want to utilize hashtags to make your postings stand out, this presents a dilemma.

You must strike a balance between your desire to use popular hashtags and the risk of being pushed out of high-demand themes. This is comparable to SEO, which is when you try to find keyword terms in Google’s search engine. To get more clicks, please don’t forget to use hashtags.

If you’re producing an Instagram post about life, one of the 30 hashtags you’re allowed to use is #life. But, you should generally focus on hashtags like #amazing, #nature, #explore, #beautiful, which have smaller but nonetheless significant followings. While the top Instagram hashtags list is constantly changing, there are certain evident popularity trends.

On Instagram, there are a few specific niches that consistently perform well. The number of popular postings about fashion, beauty, and food is shown in the table above. #travel, despite not being in the top at the time of writing, frequently performs well. That’s why, people still enjoy seeing beautiful images of nature and the environment, as seen by the #nature tag’s popularity.

This is reasonable. Instagram is a very visual platform. People will want to share eye-catching photos, which you are far more likely to achieve with a photo of the latest trend or a wonderful meal than with a photo of yet another phone and computer.

Summing up

Every day, the hashtags in this article receive millions of impressions. It’s a huge social media blunder not to use them. So, they will assist you in expanding your social media marketing reach. Instagram like it when creators use distinct hashtags on multiple posts instead of the same block of hashtags on all of them. This implies you’ll need to create a library of hashtags or hashtag groups with modest modifications before deciding on the best hashtag combination for each post.

You can connect your business account to the WASK platform to manage Instagram ads much more easily and effectively. Managing all Instagram ads from one place, preparing Instagram ads images with Ad Design Tool, optimizing Instagram ads with smart features is easy with WASK! To manage target audiences more easily, how about editing Instagram sponsored ads that you can’t edit from the Instagram application with WASK?

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These are the most popular hashtags:

  • #love.
  • #instagood.
  • #photooftheday.
  • #fashion.
  • #beautiful.
  • #happy.
  • #cute.
  • #tbt.

These are the most popular hashtags to get likes:

  • #love (2.1B posts)
  • #instagood (1.5B posts)
  • #fashion (1B posts)
  • #photooftheday (988M posts)
  • #art (888.6M posts)
  • #photography (864.7M posts)
  • #instagram 828M posts)
  • #beautiful (792.1M posts)

  • Always use a location tag. screenshot of the author.
  • Interact with other accounts and be social. Instagram is a social media platform, thus being social is required of you.
  • Post informational material.
  • Utilize paid marketing.
  • Post regularly.

Zeynep Sarica

Content Writer at WASK, Zeynep is passionate about digital and content marketing. She is a regular contributor to the WASK blog. She also works closely with B2C to provide digital marketing content. In her free time, she likes to learn new things, read, exercise, and discover new places!

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4 Comment

  1. Thank you for providing such an insightful and comprehensive blog post. The information you shared was well-organized, and I appreciated the clear structure of the content.

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