Making your business ads more effective and based on a secure reference is a convenience that Google Ads Certification can provide.
- What Is Google Ads Certification?
- Types Of Google Ads Certification
- Benefits Of Google Ads Certification
- What Are The Google Ads Certification Requirements?
- Get a Google Ads Certification Step By Step
It’s easy to do to get a Google Ads certification by Google! To do this, you need to register with Google Skillshop and then enter the certificate page. Once you’ve completed the “Basic Google Ads Certification” page, you can take the other exams in the “Edit Ads” section, and once you’ve completed them all, you’ll be certified for Google Ads!
What Is Google Ads Certification?
The Google Ads Certification is a certificate of competency you’ll gain in Google Ads. It is the other key to using the advertising platform effectively and correctly. It will help you optimize your advertising campaigns correctly, and if you are certified, such actions can even be considered a baby step for you!
You can get a lot of training on advertising on these platforms, which host certain online pieces of training. You can take exams in line with the pieces of training you receive, and you will have the chance to learn your level. The exam contents you will take; focus on measuring your ability to use a general Google Ads platform, your ability to create and manage your advertising campaigns, your ability to set your advertising budget, and your ability to measure and report ad performances and analyze them accordingly.
While Google Ads Certification may seem like just a Google-related competency, it’s a good reference in the marketing world. The degree of expertise gives you status in the sectoral sense. Passing the Google Ads Certification can even be considered a good organic ad for your team, you, and your brand.
Types Of Google Ads Certification
Google offers you various training to make your advertising campaigns more professional than they are. Moreover, the Google Ads certification cost only covers the exam fee. So you can become a professional by getting free pieces of training! These pieces of training are gathered under many headings. We’ll list these topics below, namely the competencies and certifications you’ll gain by taking the Google Ads exams:
1. Google Ads Search Certification
If you want to get a Google Ad Certificate, one of the things you need to learn first is the search engine. Because Google, which started its journey as a search engine, can inspire you now. You should read on to learn what you will learn at the beginning of this journey.
You’ll master creating Google Ads Search campaigns, and you’ll be able to optimize the ads you deliver. Likewise, you will gain the ability to produce quick solutions in marketing and benefit from automation in performance improvement solutions related to the target audience where you will show the advertisement.
With a little learning and research, Google Search Ads certification answers aren’t you. It’s easy for you to get Google Ads Search Professional Certification. If developing your digital marketing strategy is your goal, planning, and implementation in this sense will be your area of expertise!
2. Google Ads Measurement Certification
Measurability is a must in the marketing industry! If you can’t measure the status of your campaigns, you can’t improve them. This part of the training will give you the ability to transform what is not measurable into measurable.
It will give you the ability to optimize the campaign data you have measured by analyzing it. In this way, you will act by understanding the associations that are appropriate to your business model.
3. Google Ads Display Certification
After this training, it will be very easy to do comprehensive research and analyze the results of this research. In the age we are in, the visual ratio of all ads is higher. Fighting your opponents is not easy at all. So in the future, when you know the Google Display Ads certification answers, you won’t have a hard time. You’ll be able to use display audiences and adjust your advertising budget accordingly.
4. Google Ads Creative Certification
When you have Google Ad manager certification; you’ll be able to create creative elements for the display network, app, search network, and video campaigns. One of the most important aspects of creating an advertising campaign is the return of creativity to you.
If you improve your ability to organize campaigns with creative elements, you can grow your brand by acting independently of others on many issues.
5. Google Ads Video Certification
Google Ads Video Certification will give you the competence in how to advertise on platforms like YouTube. You will gain the vision of YouTube, which strengthens features such as content production and awareness by combining them with visuality.
You’ll specialize in creating video ads and benefit from creative creatives. This also means: You’ll have a Google Ads Video professional certification.
6. Google Ads Apps Certification
As you know, a large part of marketing takes place through mobile apps. Google will teach you a lot through this tutorial, and you’ll be able to get your potential customers to discover you through apps.
With Google Ads App training, creating app campaigns is just around the corner. Not only will you be able to create it, but you will also be able to increase performance, and the availability of your application will be much better.
7. Shopping Ads Certification
With the Google Ad specialist certification, you will gain the ability to grow your brand with Google Ads. To master the way shopping ads work and their political state, it’s enough to know the Google Shopping Ads certification answers!
You’ll know how Merchant Center and product feeds impact your shopping strategy, and you’ll gain the ability to understand whether your marketing goal is a good fit for your campaign.
8. Grow Offline Sales Certification
Google Ads Certification training also gives you important skills and knowledge to create, implement, and further develop an offline sales strategy over time. What can you do with this information?
You’ll be able to create a Maximum Performance campaign when promoting your business’s products and services around your goals. At the same time, you will measure the impact of the campaigns and strategies you create and carry your success even further.
And after completing all of these training steps, you can step up to become Google Ads digital marketing certification and have access to all the benefits Google has to offer you.
Benefits Of Google Ads Certification
Google Ads Certification gives you expertise and industry development in digital marketing advertising. In addition, Google’s reference to you will be a very important source of reliability. These effects will also provide you with many opportunities.
If you evaluate the opportunities that come your way, you will both earn more and have the chance to reveal yourself in the advertising sector where you have gained expertise.
What Are The Google Ads Certification Requirements?
The requirements for having a Google Ads Certificate are not very difficult. First, you need to have an internet connection and sign up for Google Skillshop. The pieces of training are mainly in English, but some parts are translated into many languages. Although the pieces of training are free, the exams are paid and vary according to the country.
Get a Google Ads Certification Step By Step
- First, you need to sign up for Google Skillshop (free).
- Complete Google Ads Certification Training to prepare for the certification exam throughout the process.
- Get a score of 80 and above by answering 65 questions on the exam and download your certificate for free.
NOTE: The Google Ads certificate is valid for 2 years. Therefore, you need to take Google Ads Certification renewal pieces of training every 2 years.
We explained in detail in our article that businesses need to get Skillshop Google Ads certification because Skillshop is an online academy center in itself. This is a great shortcut that will allow you to produce your Google Ads through digital marketing!
If you have passed the exams and qualified for certification, Google will identify this to your account. You can also enter Skillshop and download your Google Ads certificate free from the certification section.
Topics; It starts with the basic steps of mastering Google Ads and then increases the level.
Each test has a different time limit but is usually between 60 minutes and two hours. Since I sat in a classroom with a dozen people taking the exam and saw how quickly people finished it, I have a good idea of how long this takes. It usually takes 50-75% of the allotted time. A small percentage of people will always use it if they are new or focused on learning from each question.
Google Ad certifications are not a direct means of monetization. But you have received a lot of training to get these certificates. You can use these tutorials, and it’s up to you to turn Google’s trusted reference indirectly into a monetization tool!
Google Ads certification training is a training series that lasts 5–7 days in total. However, it will be prolonged as it will not be possible to receive non-stop training during the period. Depending on your pace, this period will vary.
You must take the Google Ads certification course Because the pieces of training you will receive will teach you very important things about digital marketing advertising. In addition to being able to use this information, the certificate you have will give confidence to everyone you will do business with.